- Prelimnary task
- AS task
- A2 production
- A2 Ancillary tasks
Talk about and refer back to how your skills have developed over time during your Media A level course.
Monday, 28 February 2011
Section A: Exam Tips
Talk about all of you productions...
Talk about and refer back to how your skills have developed over time during your Media A level course.
Talk about and refer back to how your skills have developed over time during your Media A level course.
Section A: Theoretical Evaluation of Production
Question 1a:
Requires candidate to describe and evaluate your skill development over the course of your production work, from foundation portfolio to advanced portfolio. The focus of this evaluation must be on skills development.
The question will equire you to adapt this to one or two specific production practises:
Example question - June 2010:
Describe how you describe research and planning skills for media production and evaluate how these skills contributed to creative decision making. Refer to a range of examples to show how these skills deveoped over a range of time. (25 marks)
Question 1b:
Requires candidate to select one production and evaluate it in relation to a media concept. The list of concepts to which questions will relate is as follows:
Analyse media representation in one of your coursework productions (25 marks)
Mark Scheme:
There are three different areas where you will be allocated marks - same for both of section 1:
Requires candidate to describe and evaluate your skill development over the course of your production work, from foundation portfolio to advanced portfolio. The focus of this evaluation must be on skills development.
The question will equire you to adapt this to one or two specific production practises:
- DIGITAL TECHNOLOGY
- CREATIVITY
- RESEARCH AND PLANNING
- POST-PRODUCTION
- USING CONVENTIONS FROM REAL MEDIA TEXTS
Example question - June 2010:
Describe how you describe research and planning skills for media production and evaluate how these skills contributed to creative decision making. Refer to a range of examples to show how these skills deveoped over a range of time. (25 marks)
Question 1b:
Requires candidate to select one production and evaluate it in relation to a media concept. The list of concepts to which questions will relate is as follows:
- GENRE
- NARRATIVE
- REPRESENTATION
- AUDIENCE
- MEDIA LANGUAGE
Analyse media representation in one of your coursework productions (25 marks)
Mark Scheme:
There are three different areas where you will be allocated marks - same for both of section 1:
- 10 marks for explanation, analysis and argument
- 10 marks for examples
- 5 marks for use of terminology
Sunday, 27 February 2011
Sunday, 6 February 2011
Negative Media: Youth
This video from Youtube not only showcases how this British teen is a very negative reflection of youth, but he is also an embarressment to our country, as he managed to get banned forever from America for writing a letter to Barack Obama whilst drunk and high...his letter calls the presidant a "prick" and says that he "doesn't care about anything"...have fun watching.
Positive Media: Youths
I couldn't possibly choose just one good example of a positive youth here in Britain so I've put several stories on here as they are all each as deserving as the next. This link to the online UK newspaper the independant, showcases a variety of teens who are all in their own rights, heroes...here are some of their stories and also the link to the page: http://www.independent.co.uk/news/uk/home-news/britain-honours-its-teen-heroes-2127503.html
Britain's teenagers are to get a boost from a government plan to end misconceptions of young people as knife-wielding hoodies interested only in underage sex and drinking.
"There's a real cross-government offensive. We're trying to come together to get a positive message about teenagers out there," said Tim Loughton, the children's minister. "The last government was unintentionally complicit in giving a damaging impression of youth culture."
Josh Worley, 14, Norfolk
Teen Community Hero Award nominee
The schoolboy founded his own radio station after raising nearly £50,000. The station is run by young people and helps teens – particularly the unemployed and those in care – to gain experience working in radio. "If teenagers aren't seen as hoodies attacking people, they are perfect teens in magazines. Young people who want to make a difference in their communities are forgotten because it is seen as boring."
Rhys Morgan, 15, Cardiff
Teen Hero Award nominee
After being diagnosed with Crohn's disease a few months ago, Rhys discovered that a "drug" called Miracle Mineral Solution with dangerous side effects was being offered to sufferers. His blog on the subject prompted an FSA investigation and warning over the substance.
"My primary concern was stopping vulnerable people being exposed to this. Some types of quackery don't hurt people, but this does. I really want to be a doctor. I'm so interested in medicine."
Lauren Gander, 12, Sussex
Teen Community Hero Award nominee
Proving wrong the doctors who said she would never walk, spina bifida sufferer Lauren is a tireless fundraiser, completing runs, walks and night treks for charity.
"Now that I can walk, I thought, 'I'm not going to sit on my bottom and not do anything!' My ambition is to be a dancer, but if not I'd like to be a physiotherapist or an occupational therapist in the future. I like to help people."
Sarah Phillips, 17, London
Teen Hero Award nominee
On the night her mother died of cervical cancer, Sarah recorded a video of herself singing Paolo Nutini's "Autumn" and uploaded it on to YouTube. It had 418,000 hits and helped to raise donations of more than £430,000 for research into cervical cancer.
"I probably grew up a year in the month in which my mum had a brain haemorrhage. It does make you more mature. Trivial things don't really bother you as much, and you focus on what's important."
Fidel Frimpong, 17, Kent
Teen Entrepreneur Award Nominee
Fidel attracted a following on the social networking site Bebo after posting inspirational Christian messages. He decided to capitalise on this and turned it into a profitable business selling Christian-themed clothing, before expanding into non-religious slogans.
"I wanted to use hoodies in a good way rather than a bad way. The idea was to set up a clothing line that was cool and meaningful. I watch things like The Apprentice and they inspire me."
Callum Fairhurst, 13, Soham, Cambridgeshire
Teen Hero Award nominee
After his elder brother died of cancer, Callum used Twitter to arrange a 1,000-mile cycle ride, which raised £11,500 for the charity Clic Sargent. "Not many people see the good side of what teenagers do, and I've seen so many young people doing amazing things. At first I wanted to raise money for Clic Sargent, but now I raise money for Help for Heroes too, as they do great things."
Theories: Cultivation Theory
This is a film I found on youtube created by a group of American students that helped explain the cultivation theory.
- According to the Cultivation Theory, television viewers are cultivated to view reality similarly to what they watch on television.
- No one tv show gets credit for this effect. Instead, the medium of television gets the credit.
- Television shows are mainstream entretainment, easy to access, and generally easy to understand.
As such, they provide a means by which people are socialized into the society, albeit with an unrealistic notion of realty at times, particularly with respect to social dangers. - Television seeks to show and reinforce commonalities among us, so those who regularly watch television tend to see the world in the way television portrays it.
- Compared to actual demographics, women, minorities, upper-class, and lower-class people are under-represented on television shows.
- At the same time, the percent of people who work in law enforcement and violent crime are over-represented.
- People who are heavy watchers of television assimilate this information and believe that the world is a dangerous, scary place where others can't be trusted. This is known as the "mean world syndrome."
- Further, heavy watchers of tv blur distinctions between social groups such as the poor and the rich, urban and rural populations, and different racial groups. Those tv watchers also identify themselves as political moderates but answer surveys similarly to how political conservatives answer the surveys.
- Not everyone is successfully cultivated by television. Those who watch little television are not affected. Likewise, people who talk about what they see, especially adolescents who talk with their parents, are less likely to alter their view of reality to match what they see on television.
Theories: Copy Cat Theory
This is the original traier for the film 'A Clockwork Orange' that I found on youtube.
Copy Cat Theory = Copycat crimes are criminal acts that are modeled on previous crimes that have been reported in the media. A film that sparked many copy cat violent killings and attacks was 'A Clockwork Orange'. The Director bannded his own film because of these events.
Copy Cat Theory = Copycat crimes are criminal acts that are modeled on previous crimes that have been reported in the media. A film that sparked many copy cat violent killings and attacks was 'A Clockwork Orange'. The Director bannded his own film because of these events.
- Clockwork Orange was released in British cinemas in 1971 with an X rating. It got four Oscar nominations.
- It was adapted from Anthony Burgess’s novel written in the invented street slang Nadsat.
- The film’s violent scenes sparked copycat attacks. In one, a 17-year-old Dutch girl was raped in Lancashire by a gang chanting Singin’ in the Rain.
- In another a child was beaten by a 16-year-old boy wearing white overalls, black bowler hat and boots.
- Stanley Kubrick, the film’s director, voluntarily withdrew the film from British cinemas in 1973.
- After the director’s death in 1999, the film was re-released in Britain.
- Channel 4’s screening of it in 2002 was its first on British mainstream TV.
- In 2003 Peter Foster, of Bridlington, Yorkshire, received two life sentences for murders 13 years apart; the murders were said to replicate the film’s attacks.
Theories: The Propaganda Model
This video helped me to understand a more in depth version of what the Propaganda model is and how the system of it works, so I decided to post the video on my blog for future revision purposes, plus it's quite interesting once you get past the stage of being a bit confused.
QU. 3. What are the social implications of different media representations of British teens/youth?
QU.4. To what extent is human identity increasingly mediated?
The propaganda model is a conceptual model in political economy advanced by Edward S. Herman and Noam Chomsky that states how propaganda, including systematic biases, function in mass media. The model seeks to explain how populations are propagandized and how consent for various economic, social and political policies are "manufactured" in the public mind due to this propaganda.
Propaganda Definition: is a form of communication that is aimed at influencing the attitude of a community toward some cause or position.
Karl Marx - Understanding Marxism
This is a video I found on youtube, a student explains Marxism, by breaking it down into sections so it is easier to understand, this helped me understand a more in depth explanation to what exactly Marxism is.
Marxism is an economic and socio-political worldview that contains within it a political ideology for how to change and improve society by implementing socialism. Originally developed in the early to mid 19th century by two German émigrés living in Britain, Karl Marx and Friedrich Engels, Marxism is based upon a materialist interpretation of history. Taking the idea that social change occurs because of the struggle between different classes within society who are under contradiction one against the other, the marxist analysis leads to the conclusion that cpaitalism, the currently dominant form of economic management, leads to the oppression of the proletariat, who not only make up the majority of the world's populace but who also spend their lives working for the benefit of the bourgeoise, or the wealthy ruling class in society.
To correct this inequality between the bourgeoisie, who are the wealthy minority, and the proletariat, who are the poorer majority, Marxism advocates, and believes in the historical inevitability of, a proletarian revolution, when the proletariat take control of government, and then implement reforms to benefit their class, namely the confiscation of private property which is then taken under state control and run for the benefit of the people rather than for the interests of private profit. Such a system is socialism, although Marxists believe that eventually a socialist society would develop into an entirely classless system, which is known as communism in Marxist thought.
Race, the Floating Signifier: Featuring Stuart Hall
Stuart Hall discusses how race can only be understood through the context in which it is given/mediated and thus changes with each representation. He suggests that race can be better understood through reality and we must look to this to really understand how race can be put into context and understood fully in todays society.
Friday, 4 February 2011
Representation of Youth (Deans Lesson)
Notes for Dean's lesson about Youth:
- Zeitgeist - a certain moment in time, relflecting on a specific moment.
- Post war - rebellion consumerism, the youth started to rebel against conformity of the older generations, the youth started to associate themselves with music about independence and individuality.
- 60's = The Mods - linked to bands such as 'The Who'
- 70's = Punks - linked to aggressive music and crowdds/ anarchy 'The clash' and 'The Sex Pistols'
- 80's = New Romantics - linked to people such as Adam Ant and David Bowey, very exressionistic and high end fashion clothing.
- 'This is England' - fred Perry logo t-shirts, clash of mods and skinheads, with a link to the anarchy of punks thrown in.
- People wanted to stand out together as a group - make a larger impact.
- James Dean - Rebel without a cause - late 50's
- The Wild ones - Marlon Brando
- Easy Rider - road trip about rebellion
- Clockwork Orange - copycat murders happened after the film was released, people based their violent ideas on what happened in the film, it had to be banned a short while after being released - violent, gritty.
- Quadrophenia - Mods
- La Haine - Suburbian Paris, with rellious youths.
Reading Media Texts
There are three possible ways in which we can 'read' media texts:
- Preferred reading = what the media producer wants us to take from the media text for example the representation, message, ideology.
- Negotiated reading = excepting some of the messages from the media text but not accepting it fulling. Choosing what we accept.
- Oppositional reading = opposing the views of the media producer, not accepting any of it.
Tuesday, 1 February 2011
Youth Powerpoint
This is a powerpoint Emma and I made about how youth has progressed from the 1960's to the 1980's. We wanted to show the main youth sterotypes of those different decades, and how important they were in terms of making an impact of youth's fashion, music and political beliefs and even how it changed their personalities.
Youth
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View more presentations from Emma Вennett.
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